Associate Creative Director

About the role

This is a rare seat for a creative leader who wants ownership over how physical products actually get sold visually, not just how they look in a deck. You'll shape the visual direction for two established, widely distributed consumer brands, direct shoots from concept through final delivery, and build the systems (Figma libraries, content standards, production playbooks) that let a growing creative team move fast without losing quality.

Responsibilities

• Partner with the Creative Director and creative leadership team to define and execute visual direction across both brands.
• Lead art direction for photography, video, social content, motion, campaign assets, retail content, ecommerce, and brand initiatives.
• Develop visual concepts that show product benefits clearly and make the work feel ownable to each brand.
• Direct and manage photo and video shoots, including concept development, shot lists, mood boards, treatments, location scouting, talent direction, styling, and production logistics.
• Guide social first content creation, including shortform video, product demos, lifestyle content, campaign cutdowns, creator style assets, and platform specific content.
• Bring a strong understanding of how CPG brands sell through content, packaging, retail, ecommerce, and paid media.
• Work closely with design, marketing, product, ecommerce, retail, and channel teams to translate business needs into strong creative output.
• Lead and mentor photographers, videographers, editors, motion designers, designers, and external partners.
• Review photo selects, rough cuts, edits, animations, layouts, and final assets with a clear eye for quality and brand fit.
• Contribute to storyboards, scripts, content concepts, campaign ideas, and production plans.
• Build creative briefs, treatments, mood boards, reference decks, shot lists, and production proposals.
• Manage production timelines, budgets, priorities, and deliverables across multiple active projects.
• Maintain consistent visual standards across all content while helping push the brands forward.
• Help update visual guidelines, content systems, and production standards as the brands grow.
• Represent the visual content team in key meetings and clearly communicate creative direction, progress, risks, and needs.

Requirements

• A strong portfolio with art direction, photography, video, social content, product storytelling, and campaign work.
• 7+ years of relevant creative, content, or photo art direction experience.
• 4+ years of team leadership, mentorship, or creative management experience.
• Strong experience creating content for consumer products, CPG, retail, ecommerce, and social channels.
• Proven art direction experience across photography, video, motion, social, and digital content.
• A strong understanding of social content creation, including shortform video, platform behavior, creator style content, paid social, and organic content.
• Some 3D creation or 3D art direction experience, with the ability to work with 3D artists, review renders, and guide product visualization.
• Strong photography knowledge, including lighting, composition, styling, propping, surfaces, backgrounds, set direction, and product detail.
• Experience leading shoots from concept through final delivery.
• Strong knowledge of Adobe Creative Suite, including Photoshop, Lightroom, Premiere Pro, and After Effects.
• Strong working knowledge of Figma, including experience building design systems, shared libraries, reusable components, and scalable templates for consistent work across brand, retail, ecommerce, and social channels.
• Experience building mood boards, treatments, storyboards, shot lists, and creative briefs.
• Strong project management skills with the ability to move multiple workstreams without losing quality.
• Clear communication skills and the ability to work well with creative, marketing, product, retail, and executive teams.
• A sharp eye for detail, product truth, composition, pacing, and brand consistency.
• The ability to give useful creative feedback and raise the quality of the work without slowing the team down.

Nice to have

• Experience with mobile accessories, consumer electronics, technology, lifestyle, or premium product brands.
• Experience working with inhouse creative teams, studios, agencies, and external production partners.
• Experience with Amazon, retail toolkits, PDP content, paid social, and launch campaigns.
• Hands on 3D skills in tools such as Blender, Cinema 4D, KeyShot, or similar software.

Benefits

• Catered lunches every Wednesday
• Generous PTO plus 2 floating holidays
• 401(k) match
• Free product perks
• Tuition reimbursement