Associate - Birmingham

About the role

At Publicis Media, Associates support the creation, management, and stewardship of client media plans and investments. You will work on client teams, develop strong client relationships, and create and present recommendations about when and where advertising dollars should be spent. Associates begin their career through the Publicis Media Training Program, which provides extensive training and development opportunities.

Responsibilities

WHAT YOU’LL DO

• Media Negotiating & Planning
  • Participate in team brainstorms to kick off plan and consideration set development.
  • Participate in negotiations, including but not limited to: evaluating RFPs, contracting rates, and increasing program value.
  • Assist in the creation and presentation of media-specific documents such as media plans, tactical decks, and other related functions.
  • Meet with vendors to stay on top of marketplace innovations and cultivate relationships within the vendor community.
• Campaign Management & Execution
  • Work with Senior Associate to project manage programs from proposal stage through end date, including compiling specs documents, overseeing asset production, and gaining brand approval.
  • Responsible for generating insertion orders and placement and creative trafficking.
  • Responsible for the creation of campaign post-launch information such as screenshots, links, and placement information to demonstrate proof of placement for clients.
  • Own post-campaign reconciliation and billing.
  • Assist in management of day-to-day communication with key partners: vendors, partner agencies, and creative media and social clients.

Individuals will work on client teams in one of the following areas: Analytics, Local Buying, Planning, Programmatic, Digital, Search, Content, Social.

Publicis Media Training Program

All Associates are placed into our Media Training Program, which consists of 25 classes and a group research project. Trainees are mentored by experienced employees and gain exposure to day-to-day agency business and client relationship management.

Classroom Training

• The classes provide an introductory look at all departments and resources across Publicis, helping new employees gain a stronger understanding of the media process and industry.
• The 25 classes include media fundamentals such as Media 101, Planning 101, Media Math, and introductions to each of our Investment/Operations departments, as well as programs like PowerPoint and Excel, and business essentials including Business Etiquette and Presentation Skills.

Group Research Project

• The project centers on hot industry topics chosen by and presented to senior leadership.
• Past topics have included: Traditional Media in a Non-Traditional World, Social Media in Pop Culture, The Balance of Art and Science, Preparing Brands for Disruption, The Power of Audio.

Qualifications

• You thrive on a team, can meet tight deadlines, and can juggle multiple tasks simultaneously.
• You are comfortable using Microsoft Excel and PowerPoint to perform math calculations, percentages, and create data visualizations.
• You want to work in a world of creativity.
• You have a basic understanding of consumer behavior and want to influence how brands and consumers interact.
• You enjoy managing projects and/or processes and taking on new opportunities.
• You have experience developing and presenting your thoughts and ideas.

Benefits

• Medical coverage, dental, vision, and disability insurance.
• 401(k) plan with employer contributions.
• Parental and family care leave.
• Family forming assistance.
• Tuition reimbursement.
• Flexible time off.