Assoc. Creative Director, Copy

Responsibilities

• Lead the development of thoughtful, high-quality copy solutions across a wide range of marketing and business needs.
• Contribute directly to key creative projects, concepting and writing work that is strategically grounded, compelling, and aligned to brand standards.
• Provide day-to-day creative direction, feedback, and support to writers, helping elevate the quality, consistency, and effectiveness of work across and beyond the team.
• Partner with marketing and internal clients to understand business goals, clarify project needs, and translate them into clear, actionable creative approaches.
• Guide copy development across multiple projects at once, balancing priorities, maintaining momentum, and ensuring strong execution from concept through final delivery.
• Help uphold and evolve brand standards, contributing to the ongoing development of brand guidelines, messaging frameworks, voice principles, and best practices across the brand.
• Review and refine creative work to ensure it meets a high bar for craft, clarity, consistency, and strategic impact before escalating for senior creative review.
• Collaborate closely with designers and other creative partners to develop integrated ideas and cohesive brand expressions.
• Partner with cross-functional stakeholders beyond marketing as needed to support high-visibility initiatives that benefit from strong creative thinking.
• Identify opportunities to improve creative workflows, strengthen team efficiency, and enhance how copy work is developed and delivered.
• Explore new tools, technologies, and emerging creative tech - in addition to the adoption of AI - that can improve creative output, streamline processes, and support team.

Requirements

• BA/BS degree in English, marketing, advertising, communications, journalism, or a related field.
• 7+ years of experience in copywriting, content development, or creative writing, preferably within an in-house creative team, agency, or brand-led organization.
• Experience working within a large enterprise marketing or brand environment.
• Strong portfolio demonstrating exceptional writing craft, strategic thinking, and the ability to develop compelling brand work across a range of formats and channels.
• Proven experience leading copy across multiple projects simultaneously while maintaining a high standard of quality and consistency.
• Experience providing creative direction and actionable feedback to writers or other creative contributors.
• Strong understanding of brand messaging, campaign development, and digital content.
• Familiarity with AI prompt writing and collaboration tools used to develop and review creative work.
• Ability to translate business objectives and marketing strategies into clear, effective messaging and written concepts.
• Familiarity with performance marketing, campaign development, and digital-first creative.
• Sound creative judgment, with the ability to make thoughtful decisions, manage tradeoffs, and know when to escalate for alignment.
• Excellent collaboration and communication skills, with a proven ability to partner effectively with marketing teams, internal clients, and creative peers.
• Comfort working in a fast-paced environment with shifting priorities and a high volume of projects.
• Adept at providing meaningful creative feedback that elevates the work and those that do it.
• A hands-on approach to writing, with the ability to both create strong work personally and help elevate the work of others.
• Familiarity with AP style or other editorial standards.
• Experience working within enterprise project management tools such as Wrike or Workfront.
• Experience helping uphold and evolve brand guidelines, messaging systems, tone of voice standards, or editorial frameworks across a complex organization.