Assistant Director of Strategic Communications and Content
About GLAD Law
GLAD Law (GLBTQ Legal Advocates & Defenders) has been a leading force in LGBTQ+ rights for nearly 50 years. With deep roots in New England and impact nationwide, GLAD Law uses strategic litigation, legislation, and public education to fight for the civil rights and dignity of LGBTQ+ people and people with HIV. GLAD Law’s bold strategy and precedent-setting victories have reshaped the legal landscape, advancing equality for all people facing discrimination and social barriers.
Summary of Position
The Assistant Director of Strategic Communications and Content is a senior member of the communications team responsible for developing and executing strategic communications that advance the organization's legal and policy goals, build public understanding of LGBTQ+ rights including among new and conflicted audiences, and elevate visibility of GLAD Law’s expertise as a leading LGBTQ+ legal rights organization. This is an opportunity to make a significant impact on the public’s understanding of and support for the rights, dignity, and equality of LGBTQ+ people and people with HIV.
This role requires a skilled writer, strategic thinker, and experienced communications strategist who can translate complex legal and policy developments into clear, compelling narratives across a wide range of formats and audiences. This full-time, exempt position reports to and works closely with the Director of Communications and Public Education, oversees work by communications interns, and works in close collaboration with the Assistant Director of Communications and Public Engagement, the Senior Manager of Digital Media, the Digital Content and Social Media Coordinator, the legal team, and organizational leadership to advance the mission through powerful storytelling and proactive media, storytelling and creator engagement.
Key Responsibilities
Writing and Content Development
- Draft, edit, and refine a high volume of written materials, including event remarks and speeches, press releases and media statements, organizational and advocacy emails, newsletter articles, fact sheets and FAQs, blog posts, website copy, and digital media content.
- Translate legal developments — court decisions, legislative activity, regulatory changes — into accessible, resonant language for diverse audiences.
- Maintain a consistent organizational voice across all platforms while adapting tone and style to audience and context.
- Meet tight deadlines without sacrificing quality or accuracy.
Messaging and Strategic Communications
- Contribute to the development and ongoing refinement of organizational and issue-based messaging frameworks, narrative strategy, and communications plans to reach and move relevant audiences.
- Collaborate across departments to ensure communications work supports litigation, policy, and development goals.
Media and Creator Relations
- Cultivate and sustain relationships with journalists, editors, creators and content producers across print, broadcast, and digital outlets.
- Respond to press inquiries; pitch stories; coordinate interviews and prepare spokespeople for media appearances; monitor coverage to identify opportunities and manage the organization's public profile.
Qualifications, Mindset and Core Competencies
- Applicants should demonstrate a commitment to civil rights, be self-motivated, and be able to work in a diverse multicultural environment.
- The successful applicant will be committed to fulfilling GLAD Law’s mission and aspire to its organizational values.
- Six or more years of professional experience in communications, journalism, public affairs, message development or a related field, with increasing levels of responsibility and demonstrated expertise in writing across multiple formats.
- Exceptional clear, accessible and engaging writing ability, including under deadline, and strong editing and proofreading skills.
- Experience with communications, messaging and narrative strategy that moves people to greater understanding.
- Understanding of the evolving media and information landscape, sound media judgement and the ability to move quickly in a fast-moving media environment.
- Demonstrated commitment to LGBTQ+ rights and racial justice.
- Experience in legal, advocacy, policy, or nonprofit communications strongly preferred.
- Demonstrated ability to take initiative, think creatively and strategically, partner across teams, and thrive in a fast-paced, high-stakes environment.
Compensation & Benefits
This is a full-time, exempt position with a salary of $110,000 – $150,000 depending on experience. GLAD Law offers competitive benefits including:
- Three weeks of paid vacation
- 18 holidays
- 401k participation and Safe Harbor contribution
- Fully paid individual health and dental insurance
- Long-term disability insurance
- Professional development opportunities