Assistant Brand Manager, Airwick

Vestacy transforms houses into homes through a portfolio of trusted Home Care brands including Air Wick®, Resolve®, Easy-Off®, and Woolite®. The company is on a growth journey focused on consumer‑led innovation and responsible resource use, operating as a lean, agile organization where employees — called “Founders” — have real ownership and see the impact of their work. Marketing sits at the heart of Vestacy, with global teams leading brand strategy and innovation while local teams activate in partnership with Sales; media and digital expertise run throughout, and the Marketing Academy provides continuous upskilling. This role is based in the Greater New York City Metro Area (Hybrid).

About the role

As Marketing Analyst / Assistant Brand Manager, you’ll play a critical role in shaping and growing our brands — working at the intersection of strategy and execution. This is a true “owner‑in‑training” role, designed for marketers who are hungry to learn, eager to lead, and excited to see their work come to life in market. You’ll partner closely with your Brand Manager and cross‑functional teams to turn consumer insights into action, support implementation of design and new product launches, and deliver standout marketing programs. It’s a hands‑on role where you’ll build core brand management skills while making a real impact on the business. Marketing at Vestacy is fast‑paced, collaborative, and grounded in insights — and is a strong steppingstone for marketers looking to build foundational brand skills and grow into broader leadership roles.

Responsibilities

• Partner with Brand Manager and cross‑functional teams to turn consumer insights into action
• Support implementation of design and new product launches
• Deliver standout marketing programs
• Build core brand management skills while driving real business impact
• Operate in a fast‑paced, collaborative, insights‑driven marketing environment
• Develop foundational brand skills as a pathway to broader leadership roles

Requirements

• 2–3 years of experience, ideally in brand, marketing, or commercial roles within a consumer product organization
• Experience supporting product forecasting, insights development, and business case creation
• Analytically strong marketer who can translate data into clear insights and actions; experience with Nielsen, Circana, or Numerator a plus
• Strong cross‑functional collaborator with experience partnering with Sales, R&D, Legal, and other teams to bring activations to life
• Confident communicator with a proactive mindset — well‑versed in PowerPoint and Excel, able to think critically, take ownership, and thrive in a fast‑paced environment
• Strong entrepreneurial mindset, highly motivated by delivering results
• Hands‑on professional comfortable navigating ambiguity and making decisions with limited guidance and oversight
• Bachelor’s degree required (Marketing, Business, or related field preferred); MBA a plus

Benefits

• Career mobility opportunities
• Referral program
• Access to online learning academy
• Mental wellbeing support
• Short‑term bonus incentives
• Competitive base salary within the local market
• Annual merit review process rewarding performance

Pay

The base salary range for this role is $85,000 – $106,000 annually, commensurate with the skills, talent, capabilities, and experience each candidate brings.