ART DIRECTOR / KOMMUNIKATIONSDESIGNER

About the role

You will significantly shape the new corporate identity of Kartenliebe and give our brand a visual face that will last for a long time. You will design high-quality campaign assets and CRM communication, from the first idea to the final static or motion result. You will translate creative campaign ideas into strong visual stories and develop video assets and animations for Instagram, TikTok, and Pinterest. You will work closely with the content and marketing team, think through campaigns strategically, and proactively contribute your design expertise. You will monitor the performance of your designs and optimize them with a clear eye for detail. You will also integrate new tools like AI into your design workflow and drive how we combine creativity and efficiency at Kartenliebe.

Responsibilities

• Shaping the new corporate identity of Kartenliebe and giving our brand a lasting visual face
• Conceiving and designing high-quality campaign assets and CRM communication, from first idea to final static or motion result
• Translating creative campaign ideas into strong visual stories and developing video assets and animations for Instagram, TikTok, and Pinterest
• Working closely with the content and marketing team, thinking through campaigns strategically, and proactively contributing your design expertise
• Monitoring the performance of your designs and optimizing them with a clear eye for detail
• Bringing new tools like AI into your design workflow and driving how we combine creativity and efficiency at Kartenliebe

Requirements

• Know-how as a designer with real campaign experience
• Mastery of static and motion design, with excellent knowledge of the Adobe Creative Suite, especially After Effects, Premiere Pro, and Photoshop
• Structured and hands-on working style with high quality standards
• Keen sense for digital trends and modern storytelling, knowing what works on social media
• Curiosity about new tools and ability to quickly get into things like AI-supported design workflows
• Fluent in German at C1 level (written and spoken)

Benefits

• Real creative freedom and seeing your signature in everything Kartenliebe presents externally
• Shaping the visual identity of a growing brand from the ground up, not just individual campaigns
• Quarterly goals, feedback sessions, and further training with no budget cap – with room for initiative and development in everyday work
• Working with the latest tools and automating what is possible
• Five days on-site for strong team spirit, with flexibility through home office exceptions and 10 FLEX DAYS
• Trust-based working hours and flexitime for a work schedule that fits your daily life
• EGYM Wellpass, Jobrad, or MINI leasing – your choice
• Team events with character: summer party, pub quiz, barbecue rounds, and more to celebrate successes and our togetherness