Art Director

About the role

We’re not in the wing business. We’re in the flavor business. It’s been our mission to Serve the World Flavor since we first opened in 1994, and we’re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It’s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry. Above all else – our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.

Responsibilities

• Co-create original concepts, winning brand moments and integrated campaign ideas across multiple channels that drive engagement and business impact
• Partner closely with copywriters and other creatives to develop visually-led storytelling and brand campaigns
• Design and execute creative assets across social, digital, CRM, retail, OOH, presentations, and marketing materials that drive awareness, engagement, consideration, and broader business objectives
• Own visual development and execution across both campaign and always-on creative work
• Develop social-first creative ideas designed to perform across modern platforms, creator collaborations, partnerships, and content ecosystems
• Translate cultural trends, digital behaviors, and audience insights into relevant, visually compelling creative that feels true to the brand
• Help shape and evolve Wingstop's visual identity, creative systems, and design language across campaigns, content, partnerships, and customer touchpoints
• Create high-quality design work quickly in a fast-paced, iterative environment with shifting priorities and tight timelines
• Leverage AI-powered creative tools to accelerate concept development, visual exploration, creative iteration, and production workflows
• Present work with clear thinking, rationale, and attention to creative detail
• Collaborate cross-functionally with social, brand, marketing, and production teams to execute integrated work that supports business goals
• Collaborate effectively with agency partners, production companies, freelancers, creators, and external creative partners to ensure work remains strategically aligned and creatively excellent
• Contribute to production and execution needs across photoshoots, content captures, campaign launches, and brand initiatives
• Manage multiple projects simultaneously while maintaining strong creative standards and attention to detail
• Contribute to a culture of curiosity, collaboration, and creative excellence

Qualifications

3–6 years of art direction, design, or integrated creative experience, ideally within an advertising agency. Proven ability to concept and execute across multiple channels and formats. Portfolio demonstrating strong conceptual thinking, visual storytelling, and design craft.

Skills

• Strong conceptual thinking and ability to develop visually-led creative ideas
• Excellent graphic design skills with strong typography, layout, composition, and visual