Art Director
Are you obsessed with bold creative and marketing approaches that drive cut-through design and deliver business results? We are looking for an experienced and well-rounded Art Director to support campaign ideation and development and be part of a dynamic team. The ideal candidate should have strong skills in both digital and print, the ability to approach projects with creativity and passion backed by insights, have big ideas and can convey them through beautiful visuals, and understands how to work in a fast-paced global environment.
About the role
The Art Director plays a key role in concepting, designing, and delivering campaigns and experiences for 3rd party retailers and LEGO-owned retail channels. The Commerce team within Our LEGO Agency, our in-house creative agency, brings the retail marketing strategy to life for shoppers and consumers.
Responsibilities
- Concept and design campaigns for ecommerce, digital marketing, social media, email, activations, window displays, and in-store point of sale.
- Conceptualize new campaign ideas that are shopper-focused and deliver a premium, memorable experience.
- Take direction from Creative leads and Strategists on the creative brief and create content across marketing levers for multi-channel execution.
- Actively participate in brainstorm sessions with the creative team to develop concept proposals.
- Support the development of concepts that solve business problems and meet marketing objectives with thoughtful campaign tactics and compelling design.
- Present concepts and ideas to senior creative staff in a clear and compelling manner, articulating and defending creative direction choices.
- Collaborate and iterate based on feedback from cross-functional partners.
- Work with Project Managers, Strategists, Copywriters, and the Creative team to meet campaign milestones and deliverables.
- Collaborate with external vendors including illustrators, 3D artists, motion graphics and video specialists, structural engineers, etc., to ensure the highest level of campaign execution.
- Ensure a high standard of visual execution across all work and within all brand guidelines.
- Stay on top of industry trends, design technology, and new marketing platforms.
Requirements
- Mid-level professional with design experience, art directing internal and external teams.
- Experience from an external advertising agency, designing for global brands, preferably retail or retailer marketing.
- Experience producing video content for social media channels.
- Portfolio must reflect strong conceptual and design skills; a link to an online portfolio showcasing relevant work is required.
- Expert-level proficiency in Adobe CC (Photoshop, Illustrator, and After Effects), Figma, and Microsoft Office.
- Proven track record of delivering bold, effective campaign concepts across digital, traditional, and experiential mediums.
- Ability to self-direct, multi-task, and prioritize work assignments.
- Strong communication skills and an ability to present work intelligently and concisely in internal reviews and stakeholder meetings.
- Deep understanding of the creative development process and ability to consistently deliver excellent design based on a working knowledge of successful marketing campaigns.
- Comfortable working in a fast-paced environment with multi-discipline teams.
Additional Details
This is a Lead Professional level role based at 1001 Boylston St in Boston, MA. The workplace follows a 3-day in-office hybrid working model. There will be no relocation assistance for this role.
Pay
The salary for this position ranges from $75,436.00 to $113,154.00 based on anticipated responsibilities, market benchmarks, and organizational constraints.
Benefits
- Family Care Leave – Enhanced paid leave options for important life moments.
- Insurances – Life and disability insurance coverage.
- Wellbeing – Access to the Headspace App and local wellbeing initiatives and programs.
- Colleague Discount – Generous discount on LEGO products from day one.
- Bonus – Eligibility for a bonus scheme based on goal achievement.
- Hybrid Workplace – Average of 3 days per week in the office.