Art Director

About the role

Meta is seeking an Art Director to join our in-house creative team, developing compelling brand and marketing campaigns across Meta's family of apps and hardware products, including Facebook, Instagram, WhatsApp, and Meta's wearables and devices. The role involves concepting and art directing work that spans digital, social, film, experiential, and out-of-home channels, shaping how billions of people perceive and connect with Meta's brands.

Responsibilities

• Direct, design, and concept brand expressions across a variety of mediums, including mobile, product, film, interactive, OOH, print, events, and experiential, etc.
• Demonstrate an understanding of how art direction, design, and conceptual ideas can be used to tell a story on behalf of a brand and within a product.
• Present ideas in a clear and focused way that builds consensus and alignment with stakeholders across teams.
• Collaborate closely with copywriters, designers, strategists, and producers to bring bold creative ideas to life at scale.
• Create original, breakthrough work.

Requirements

• 1+ years of experience in art direction, design, or a related creative discipline.
• Experience problem-solving in fast-paced environments and navigating ambiguity.
• Able to bring ideas to life with high-quality comps and prototypes using creative software and other tools (Photoshop, Illustrator, InDesign, Figma, Sketch, Keynote, etc.).
• Knowledge and use of various AI tool capabilities and limitations in the context of art direction and design, demonstrated through professional or self-directed experience.
• Experience actively seeking out new AI knowledge and skills, understanding of how AI is reshaping creative work and experimenting with emerging AI technologies, and applies it to active creative workflows.
• Demonstrated judgment in using AI in creative work, including knowing when to use it, when to rely on traditional tools, and how to edit and refine AI-assisted work to reach a high-quality final output.
• Detail-focused with an eye for visual craft.

Qualifications

• Experience art directing campaigns for consumer technology, hardware, or social media platforms.
• Familiarity with motion design, video production, or directing live-action or animated content.
• Experience using AI-assisted creative tools (e.g., generative image tools, prompt engineering) to enhance or accelerate creative workflows.
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews).
• Experience working within and contributing to large-scale brand design systems across a global product portfolio.
• Ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies.

Skills

• Strong conceptual and visual design skills.
• Ability to work effectively in a fast-paced, collaborative environment.
• Proficiency in creative software such as Photoshop, Illustrator, InDesign, Figma, Sketch, Keynote, etc.
• Understanding of AI tools and their integration into creative workflows.
• Excellent communication and presentation skills.

Benefits

Meta offers competitive compensation, including a range from $98,000/year to $144,000/year plus bonus, equity, and benefits. Details on benefits can be found on Meta's website.

Pay

$98,000/year to $144,000/year + bonus + equity + benefits

Schedule

Full-time position