Art Director

About the Role

A lean, senior performance marketing team is adding a strategist to help run point on a portfolio of DTC accounts spending $100K–$2M+/month. This isn't an execution seat — you'll own the strategic relationship, lead client calls, and go hands-on in the platforms alongside media buyers who handle day-to-day execution. The agency runs on documented playbooks and an AI-native workflow, so your time goes to diagnosis and strategy instead of busywork. No layer of management above you; growth in scope and compensation tracks your performance directly as the roster scales.

Responsibilities

• Serve as the lead strategic voice on your accounts — weekly calls with founders and marketing leads, QBRs, growth roadmaps
• Conduct analysis connecting ad spend to business outcomes: MER, contribution margin, incrementality-adjusted ROAS, NCAC, LTV
• Develop forecasting and budget-scenario models
• Engage in regular hands-on work in Meta and TikTok ad accounts, partnered with senior buyers and creative

Requirements

• 3–7 years in growth strategy, performance marketing, or media buying strategy for DTC ecommerce
• Track record managing client relationships on accounts spending $100K–$1M+/month
• Advanced Excel/Sheets skills — ability to build financial models from scratch
• Working fluency in MER, incrementality, LTV/CAC, and DTC unit economics
• Hands-on Meta Ads Manager experience
• Daily comfort using AI tools (Claude, ChatGPT) as part of your workflow
• US-based, PST or MST time zones (preference for California)

Pay

Base Salary: $140k - $170k + Equity
Bonus: Uncapped with OTE ~ $200k