Application Specialist - Michigan
GWS Tool Group · Michigan, United States · 1 wk ago
RemoteRemoteMarketingFull-time
We are seeking an Applications Specialist focused on Solid Round and Insert Cutting Tools. A successful representative is responsible for account management and generating new opportunities for the organization by understanding customers' needs in metalworking, as well as educating customers, prospects, and distributors about GWS Tool Group’s products and capabilities.
Responsibilities
- Schedule appointments and meet with existing customers to review applications, product requirements, and identify opportunities.
- Conduct daily in-person sales presentations to customers.
- Liaise between the company and customers to provide updates on pricing, service, and new product launches.
- Generate and develop prospect accounts to increase revenue by partnering with the distribution chain.
- Update customers on product modifications, changes, and enhancements.
- Maintain up-to-date knowledge of new products, procedures, and tools through training and departmental meetings.
- Represent the company professionally, demonstrating diplomacy, sensitivity, and tact.
- Attend conferences and trade shows.
- Use marketing data and sales management tools to maximize sales effectiveness.
- Organize and attend joint sales calls with distributors.
- Prepare reports for sales and marketing, and maintain expense accounts.
- Update and maintain customer accounts, including contact details for future sales.
- Provide product quotes to customers with the assistance of inside sales support.
- Ensure follow-up on leads by providing complete customer profiles, calls-to-action, sources, and dates to managers.
Requirements
- 5–8 years of experience in tooling and manufacturing processes.
- Ability to assist customers with part processing and correct application of tools.
- Strong manufacturing background with a focus on Milling, Turning, and Grooving (minimum 5 years).
- Job shop experience is highly valued.
- Experience assisting customers with proper speeds and feeds for materials used.
- Experience designing special tools is highly regarded.
- Experience processing customer parts from drawing to finished product.
- Account management experience with current customers.
- Proven ability to develop new customers is ideal.
- A degree in sales, marketing, or a related field is highly regarded.
Skills
- In-depth knowledge and experience in your discipline, with basic knowledge of related areas.
- Understanding of best practices and how your role integrates with others; awareness of competition and market differentiators.
- Ability to support colleagues in growing their capabilities and delivering results.
- Solves complex problems by taking new perspectives on existing solutions and making decisions based on multiple sources of information.
- Effectively communicates difficult or sensitive information and works to build consensus.
- Reviews and improves methods, tools, and processes; shares best practices within your function.
- Strong time management, organization, and multitasking skills.
- Special interpersonal skills for customer interactions and an outgoing personality.
- Ability to prospect new accounts.
Physical Requirements
- Must have a valid driver’s license and the ability to travel up to 50% of the time.
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.