Analytics and Insights Engineer III

About the role

Our Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design. We can enhance customer experiences and drive sustained growth and customer value creation and capture, through customer and commercial strategies, digital products and innovation, marketing, commerce, sales, and service. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects. Our team balances business strategy, technology, creativity, and ongoing managed services to solve the biggest problems that affect customers, partners, constituents, and the workforce.

Work you'll do

As an Analytics and Insights Engineer III on the Advertising, Marketing & Commerce team, you will be responsible for...

• Designing and executing analyses that address client business questions across paid, owned, and earned channels
• Developing measurement frameworks, learning agendas, data strategies, and performance reporting approaches for marketing, advertising, and commerce programs
• Analyzing large data sets to uncover insights and deliver recommendations using tools such as Google Analytics, DV360, Ads Data Hub, Adobe Analytics, Salesforce, or Salesforce Marketing Cloud
• Creating dashboards and visualizations using Tableau, Datorama, Data Studio, Looker, or similar tools for executive and client audiences
• Supporting measurement plans, testing plans, tagging strategies, modeling strategies, and experimentation deployment, including A/B testing

Qualifications

Required

• 4+ years of experience managing digital marketing or advertising analytics, including marketing mix modeling or attribution solutions for large-scale clients
• Bachelor's degree or equivalent professional experience
• Experience designing analyses to answer business questions across paid, owned, and earned channels
• Experience creating dashboards or visualizations using Tableau, Datorama, Data Studio, Looker, or similar tools
• Ability to travel 30%, on average, based on the work you do and the clients and industries/sectors you serve
• Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

Preferred

• Experience defining analytics strategies, modeling strategies, tagging strategies, and measurement or testing plans
• Experience applying analytical methods to customer data sets and digital campaign performance
• Experience using Excel, Structured Query Language, Tableau, or other data analysis tools
• Experience with digital analytics platforms and tag management solutions
• Experience managing project timelines and deliverables across multiple workstreams
• Experience presenting insights to executive-level or client-facing audiences

Skills

A successful candidate would possess these skills:

• Ability to work independently and collaborate as part of a team
• Effective written and verbal communication skills
• Meticulous attention to detail and quality of work product
• Ability to build and sustain professional relationships
• Ability to lead projects or workstreams
• Ability to manage and prioritize multiple tasks in a fast-paced and dynamic environment
• Strong interpersonal skills and professional demeanor
• Ability to meet deadlines
• Ability to provide clear guidance to others

Pay

A reasonable estimate of the current range is $116,200 - $229,100. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.