Analyst, Marketing Operations - Loyalty

About the role

The Analyst, Marketing Operations - Loyalty is responsible for the operational health, accuracy, and continuous improvement of Williams-Sonoma, Inc.'s loyalty program. Partnering across Loyalty Marketing, Customer Care, Technology, Finance, and external partners, this role ensures the program runs reliably day-to-day, surfaces and resolves issues before they impact customers or the business, and builds the reporting, controls, and documentation that scale the program as it grows.

Responsibilities

• Reporting. Build and maintain reporting, dashboards, and exception tracking that give Marketing, Finance, Audit, and Loss Prevention clear visibility into program health and business impact.
• Audit & Controls. Lead recurring audit activities across the loyalty portfolio (including co-brand credit and tiered program structures) to identify potential issues before they impact customer experience.
• Operational Execution. Own end-to-end issue management — intake, triage, impact sizing, root-cause analysis, resolution, and post-fix validation — including defining customer audiences for remediation.
• Process & System Improvement. Identify and implement opportunities to automate manual work, strengthen data quality, and improve data integrity. Modify program processes and configurations through established IT release processes.
• Platform Change Management. Support UAT, regression testing, production validation, and business-rule validation for platform enhancements, defect fixes, and enterprise project work touching loyalty.
• Documentation. Maintain authoritative documentation of loyalty program logic, system integrations, and operational processes, keeping it current as the platform evolves.
• Cross-Functional & Vendor Partnership. Serve as a connective point across internal teams and external loyalty/credit vendors to drive alignment, data quality, and operational excellence.

Requirements

• Bachelor's degree in a quantitative, analytical, or business discipline (e.g., Business, Statistics, MIS, Computer Science, Marketing Analytics) or equivalent work experience.
• 1+ years in an operations, analytics, or program management role, ideally supporting a customer-facing program, platform, or product.
• Demonstrated ability to investigate complex operational issues — sizing impact, identifying root cause, and driving resolution across technical and business stakeholders.
• Track record of using data and visualization to influence decisions and communicate clearly to both technical and executive audiences.
• Strong written and verbal communication; able to translate technical detail into business implications.
• Proven ability to manage multiple priorities in a deadline-driven environment.
• SQL — able to write queries independently to investigate issues, validate data, and build reporting (joins, aggregations, window functions).
• Business Intelligence tools — proficiency in at least one (Tableau, Power BI, Domo, or equivalent).
• Microsoft Excel — advanced (pivot tables, lookups, large dataset manipulation).
• Experience with loyalty programs, co-brand credit, or other customer-facing financial products preferred.
• Experience in a regulated industry (financial services, payments, healthcare) with familiarity in audit, controls, or compliance workflows preferred.
• Experience supporting platform change management — UAT, regression testing, release processes preferred.
• Salesforce CRM Analytics knowledge and familiarity with Salesforce platform concepts (objects, flows, integration patterns) preferred.

Qualifications

This role requires being onsite in the San Francisco, CA office Monday through Thursday.

Skills

• SQL
• Business Intelligence tools (Tableau, Power BI, Domo, etc.)
• Microsoft Excel (advanced)
• Loyalty programs, co-brand credit, or other customer-facing financial products
• Regulated industry experience (financial services, payments, healthcare)
• Platform change management (UAT, regression testing, release processes)
• Salesforce CRM Analytics knowledge

Benefits

Benefits include a generous discount on all WSI brands, a 401(k) plan and other investment opportunities, paid vacations, holidays, and time off to volunteer, health benefits, dental and vision insurance, including same-sex domestic partner benefits, tax-free commuter benefits, a wellness program that supports your physical, financial and emotional health, continued learning opportunities through WSI University, cross-brand and cross-function career opportunities, resources for self-development, advisor (mentor) program, career development workshops, learning programs, and speaker series. Compensation may also include a variety of other components like benefits, paid time off, merit, and bonus opportunities.

Pay

The expected starting pay range for this position is $80,000 - $95,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law.

Schedule

This role requires being onsite in the San Francisco, CA office Monday through Thursday.