Alliance Sales Executive, Associate Director - ServiceNow - Financial Services

About the role

EY’s Sales & Strategic Pursuits (S&SP) function drives market-leading growth by uniting sales leadership, sector insight, technology expertise, and solution depth. As EY’s growth catalyst, S&SP shapes and executes integrated go-to-market strategies across priority accounts, industry sectors, and strategic alliances, delivering differentiated value through a deeply client-centric culture.

Responsibilities

• Sales Origination
• Relentlessly originate net-new pipeline within Financial Services by identifying unmet needs, emerging priorities, and transformation opportunities
• Drive sales across three core channels: direct client origination, ServiceNow field-led co-sell motions, and EY account team-led pursuits
• Lead early-stage opportunity identification and qualification, independently shaping pursuits from signal detection through deal maturation
• ServiceNow Alliance Leadership
• Act as a trusted partner to ServiceNow Financial Services field teams, evangelizing for EY by building credibility and mindshare across account executives, solution consultants, and sales leadership
• Evangelize and position EY’s ServiceNow-powered offerings and bespoke solutions, including workflow transformation across customer, employee, and operational domains
• Shape joint go-to-market motions and influence ServiceNow investment toward EY-led pursuits
• Financial Services Industry Impact
• Demonstrate deep understanding of banking, capital markets, insurance, and wealth & asset management organizations' most pressing issues, risk constraints, policy drivers, and regulatory impacts
• Translate ServiceNow capabilities into outcomes that resonate with Financial Services executives, including regulatory compliance and controls, operational resilience, customer and advisor experience, case and claims modernization, cybersecurity and security operations, and AI-enabled workflow automation
• Build executive relationships with clients to position EY as a strategic transformation partner
• AI-Enabled Selling & Innovation
• Infuse AI into the full sales lifecycle, including:
• Account and opportunity analytics
• Intelligent prospecting and prioritization
• Pattern recognition across pipeline and buying signals
• AI-supported storytelling, proposal shaping, and pursuit orchestration
• Integrating and leveraging digital sales agents across the entire sales lifecycle
• Champion AI-enabled EY and ServiceNow solutions with credibility, demonstrating both technical fluency and business impact
• Serve as a role model for modern, AI-forward sales execution, helping elevate sales effectiveness across teams
• Market Leadership & Collaboration
• Deep FSO domain and ServiceNow platform expertise, with the ability to translate that knowledge into enterprise-scale transformations that deliver measurable business outcomes
• Be the face of EY’s ServiceNow Alliance within EY’s Financial Services business and the face of EY to ServiceNow FSO teams
• This role requires an individual who can envision and activate a multi-alliance ecosystem, helping position EY as the firm that orchestrates partners, platforms, and services to unlock new growth and transformation opportunities for clients
• Orchestrate cross-service-line and cross-functional teams to bring the best of EY to pursuit opportunities
• Coach and influence account teams and peers through active leadership in the market—not authority alone

Qualifications

• 10+ years of quota-carrying executive level sales experience in professional services, managed services, technology, and/or enterprise solutions
• 6+ years of ServiceNow sales experience, including co-sell and channel-led motions
• Demonstrated success as a net-new business hunter, not solely an account or alliance manager
• Direct experience and success selling to Financial Services clients, with deep understanding of industry challenges and transformation drivers
• Deep knowledge of the ServiceNow platform, including workflow automation across IT, operations, risk, customer and employee domains
• Experience with the broader ServiceNow partner ecosystem and how ServiceNow fits into a multi-vendor technology landscape
• Prior experience selling at a Big Four firm or large global systems integrator
• Exceptional client relationship management and executive communication skills
• Bachelor’s degree (or equivalent)

Preferred Qualifications

• Technical background or delivery/program leadership experience
• Experience selling large, complex, multi-stakeholder transformation programs
• Strong coaching and mentoring capability
• Proven team-selling experience across alliances and solution teams
• Willingness to travel up to 50%

What We Look For

Successful Alliance Sales Executives at EY are growth creators. You proactively shape demand, pursuits, and win strategies—bringing differentiated points of view to help Financial Services clients re-imagine what's possible through technology, particularly AI-enabled, workflow-driven transformation.

You are digitally fluent, AI-enabled, and deeply connected across your clients' technology landscapes. You collaborate to design the right solutions while challenging assumptions and elevating conversations—from technology to business and regulatory impact.