Allegheny National Forest Visitors Bureau announce Marketing & Event Grant Program

Matching grant program funds up to $2500 for businesses, organizations, and events for tourism marketing in Bradford, PA.

About the Program

The Allegheny National Forest Visitors Bureau is offering the summer and fall Marketing and Event Marketing Program, funding eligible projects and events through December 31. Since its inception in Summer 2024, the program has supported 25 events and marketing initiatives in McKean County, totaling $60,000.

The Bureau’s semi-annual grant program aims to fund qualified McKean County organizations and businesses to strengthen tourism products, increase marketing and promotion of tourism-related businesses, and enhance the quality of events.

“The landscape of destination marketing has changed in recent years, and it is important we support our tourism partners for McKean County to flourish and to create unforgettable experiences,” said Rustin Lippincott, Allegheny National Forest Visitors Bureau executive director. “This grant program is an excellent opportunity to support our tourism partners and enhance our product through additional marketing, attraction development, and expanding the quality and reach of our signature events.”

The program leverages the Bureau’s marketing resources to create awareness, influence travel decisions, increase visitation to McKean County, and enhance the quality and variety of events across the county.

Grant Details

• Reimburses eligible costs up to $2,500 with a 50% required match.
• Completed applications are due by June 30 for events occurring through December 31, 2025.

Eligibility

Tourism-related businesses, organizations, nonprofit groups, and events based or doing business in McKean County are eligible. Preference will be given to Allegheny National Forest Visitors Bureau members.

How to Apply

Applications and additional grant information are available at PATrailCentral.com and at the ANFVB Office, 80 E Corydon St., Bradford, PA.

Economic Impact

Tourism is a $193.8 million industry in McKean County, according to the 2023 report from the Pennsylvania Office of Tourism, an increase of $10 million from the previous year. The largest portion of revenue comes from transportation, food & beverage, and recreation-related expenditures. More than 1,200 jobs are supported by visitor spending in McKean County, generating $40.8 million in labor income.

For more information, contact the Bureau at 800-473-9370 or info@visitanf.com.