Aimbridge Corporate - Director Sales-Resort

Responsibilities

• Cook up and execute all group, transient, and catering sales solicitations and bookings to boost overall revenue.
• Develop, recommend, implement, and manage the division's annual budget and the advertising, public relations, marketing, and sales plans and programs for the hotel to enhance rate, occupancy, and food & beverage opportunities, ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.
• Proactively make sales calls, conduct sales tours, and entertain clients.
• Understand contract content and negotiate terms.
• Develop and maintain market awareness to foresee revenue opportunities and craft proactive strategies.
• Monitor production of all top accounts and analyze trends within your market.
• Comply with Aimbridge Hospitality's established regulations, company standards, sales standards, and sales metrics.
• Achieve and uphold individual and team goals and budgeted metrics.
• Train all members of the hotel staff on recognizing and capitalizing on all sales opportunities to increase hotel occupancy and revenue.
• Maintain a comprehensive understanding of the hotel's operations and policies, including Sales, Food and Beverage, Front Office, and Reservations.
• Maintain strong connections within the local community and industry organizations.
• Attend and/or lead daily/weekly/monthly meetings and other functions required by management, offering training on a rotational basis.
• Promote open lines of communication with respective marketing partners and other internal departments (e.g., Second Wave, Aimbridge Digital, or Branded field marketing).
• Travel on a weekly basis, as required.
• Act as General Manager in his/her absence, performing any other duties requested by management.

Qualifications

• At least 2 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 1 year of related experience; or a 2-year college degree and at least 2 years of related experience.
• Valid driver’s license in the applicable state.
• Highly developed verbal & written communication skills to frequently negotiate, convince, sell, and influence other managerial personnel, hotel guests, and/or corporate clients.
• Thorough experience with professional selling skills: opening, probing, supporting, closing.
• Strong analytical skills and strategic vision in establishing appropriate sales deployment.
• Proficient in general computer knowledge, especially Microsoft Office products.
• Able to work independently and manage multiple tasks simultaneously.
• Strong organization and presentation skills.
• Demonstrated ability to effectively interact and manage people of diverse socioeconomic, cultural, disability, and ethnic backgrounds while solving complex problems and creating a productive sales team.
• Advanced knowledge of the principles and practices within the sales/marketing/hospitality profession.
• Ability to work well in stressful, high-pressure situations; maintain composure and objectivity under pressure.
• Able to work with and understand financial information and data, and basic arithmetic functions.