AI Adoption & Enablement Lead

About the role

Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is seeking an AI Adoption & Enablement Lead to join our growing team in Atlanta, GA, Dallas, TX, or Daytona Beach, FL!

Responsibilities

• Lead, scale AI adoption across retail B&B businesses by delivering hands-on workshops, coaching employees on practical AI solutions, and improving the overall AI enablement program.
• Help teams integrate AI into their day-to-day workflows and unlock measurable business value alongside training delivery, you'll support the design and implementation of custom AI solutions, partnering closely with technical teams and stakeholders.
• Build AI literacy, drive adoption, and support teams integrating AI into their day-to-day work. The goal is real behavior change, where AI becomes part of how work is performed, not just a tool that is available.
• Translate business needs into actionable AI opportunities and provide input into prioritization to help the organization focus on solutions that will drive adoption and deliver impact.
• Deliver AI workshops, AI training, enablement program, office hours, and coaching sessions for retail associates across varying levels of experience.
• Facilitate workshops with executives, managers, and frontline employees.
• Help users build practical AI solutions using approved tools such as Copilot, ChatGPT, Gemini, Claude, and NotebookLM, following guidelines.
• Manage workshop operations, including intake, scheduling, waitlists, participant communications, follow-up, and reporting.
• Track outcomes, adoption metrics, value creation, user feedback, and success stories; maintain program dashboards and summary reporting.
• Stay current on emerging AI capabilities and identify opportunities to improve training, adoption, and change management efforts.
• Support the AI champion community, including onboarding, communications, training tracking, and recognition updates.
• Drive Enablement, Adoption, and Effective Use of AI.
• Experience delivering training, workshops, enablement programs, or educational content.
• Ensure AI tools are consistently used and integrated into daily work, not just explored; Identify and remove barriers to adoption.
• Support integration of AI into workflows, partner with business and operations teams to roll out AI capabilities and integrate them into daily work; Develop change management strategies & educate teams on AI benefits.
• Shape and prioritize high-value AI opportunities, understand pain points and translate needs into clear, actionable AI use cases; Identify where AI can deliver meaningful workflow improvements and practical impact.
• Bring structured recommendations to inform prioritization and sequencing of AI efforts; act as a bridge between business users and AI/product teams to ensure solutions reflect real needs, are adopted, and deliver value; Provide insight into what will drive adoption and proactively identify where solutions are likely to stall.
• Support business teams in owning outcomes and driving adoption; ensure success metrics are defined and use data to continuously refine prioritization and enablement strategies.
• Drive continuous improvement and scalable adoption; gather feedback from users on what’s working, where friction exists, & where trust is low; Partner with engineering to improve usability and effectiveness of AI solutions.
• Continuously refine enablement materials, guidance, and approach; enable acceptable AI usage, citizen development, and sharing & reuse of AI tools; Share success stories, use cases, best practices, and lessons learned to accelerate adoption across teams.

Requirements

• 7+ years in technology enablement, product, operations, consulting, or transformation roles.
• Strong experience driving adoption of new tools or technologies at scale.
• Strong experience in workflow/process design, change management or transformation, stakeholder engagement across business teams.
• Strong technical fluency and understanding of AI tools and capabilities (e.g., Copilot, LLMs).
• Ability to translate business needs into practical usage of technology; experience scaling AI or advanced technology use cases from pilots into sustained adoption.
• Proven ability to drive behavior change and adoption, not just deployment.
• Strong communication, facilitation, and influence skills across all levels of the organization.
• Enthusiastic, personable, patient, and encouraging; able to adapt to beginners, power users, and senior leaders.
• Strong business judgment and ability to translate business problems into practical AI solutions.
• Ability to quickly learn new capabilities and help others adopt them effectively.
• Insurance broking business operations experience is a plus.

Skills & Experience

• AI adoption or enablement specialist.
• Former consultant, business analyst, operations lead, or PM with strong AI skills.
• Tech-savvy professional who enjoys teaching and coaching others.
• Experience in global or multi-entity organizations.
• Teammate Benefits & Total Well-Being.

Benefits & Total Well-Being

• Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance.
• Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement.
• Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services.
• Additional benefits: Paid Time Off, Holidays, Preferred Partner Discounts and more.