Jobs · Business Development · California

Agency Partner Manager

TrustWILL · Pasadena, CA · 2 wk ago
Business DevelopmentFull-time

About the role

CWILL is a leading SaaS company in the Shopify ecosystem, empowering global eCommerce brands with post-purchase and retention solutions. With 300,000+ merchants served worldwide, we provide tools across loyalty, reviews, returns, order tracking, and shipping protection to help brands increase customer retention and lifetime value.

Role Overview

We are seeking a Business Development Manager (BD Manager) with deep knowledge of the Shopify ecosystem and strong connections with Shopify-focused agencies. This role will be instrumental in building and scaling our agency partner program, driving mutual growth through co-marketing, referrals, and strategic collaboration.

Key Responsibilities

  • Build and manage a portfolio of Shopify-focused agencies (email/SMS, loyalty, CRO, paid media, design/build agencies, etc.)
  • Develop a structured partner program with clear tiers, benefits, and incentives
  • Drive referrals and co-selling opportunities through agency partnerships
  • Execute co-marketing activities with agencies, including webinars, events, playbooks, and case studies
  • Maintain strong knowledge of Shopify ecosystem trends, competitors, and agency business models
  • Collaborate with Sales, Marketing, and Customer Success to maximize value from partnerships
  • Track partnership performance with clear KPIs (referrals, pipeline influence, revenue contribution)

Requirements

  • Bachelor’s degree or higher in Business, Marketing, or related field
  • 2+ years of experience in Business Development, Partnerships, or Account Management in SaaS or eCommerce
  • Established network within Shopify and e-commerce agency communities
  • Strong understanding of the Shopify ecosystem and proven experience working with Shopify-focused agencies
  • Demonstrated ability to build and grow agency/partner programs
  • Excellent communication, negotiation, and relationship-building skills
  • Self-starter with a growth mindset and ability to thrive in a fast-paced startup environment

Pay

A competitive salary with performance-based bonus

Schedule

Full-time

Benefits

Opportunity to be an early builder of CWILL’s North America partnerships strategy
Exposure to a fast-growing SaaS company scaling globally
A collaborative, entrepreneurial culture with direct impact on company growth

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