AEP Architect

VML, part of WPP, is seeking a Principal-Level Adobe Experience Platform (AEP) Architect to lead the design and governance of AEP deployments across large-scale enterprise transformations. This role focuses on data architecture, building the scalable, governed foundation for real-time customer intelligence.

Data Architecture & Schema Strategy

• Define and own the XDM schema strategy aligned to enterprise data architecture principles
• Design scalable, future-proof data models within AEP
• Configure and optimize Real-Time Customer Data Platform (RTCDP)
• Lead identity namespace strategies and identity graph configuration
• Troubleshoot profile inconsistencies and identity resolution issues

Data Ingestion & Governance

• Define and manage datasets, batch and streaming data ingestion, and profile-enabled schemas
• Establish and enforce data governance frameworks within AEP
• Collaborate with data engineering teams for accurate data transformation and mapping

Technical Leadership

• Serve as the senior technical lead on large-scale enterprise AEP transformations
• Integrate AEP with downstream activation tools and broader enterprise ecosystems
• Operate independently and with authority in complex, multi-stakeholder environments

Required

• Proven, hands-on experience with Adobe Experience Platform (AEP) at principal or senior architect level
• Deep expertise across RTCDP configuration and optimisation, XDM schema design and data modelling, identity graph configuration and namespace design, and profile building, enablement, and unification
• Strong understanding of customer data architecture principles
• Demonstrated ability to lead enterprise-scale data transformations independently

Nice to Have

• Background as a Data Engineer or Data Architect prior to AEP specialisation
• Experience integrating multiple enterprise data sources into AEP
• Familiarity with the broader Adobe ecosystem - AJO, Adobe Target, Adobe Analytics