Admissions Director

Key Responsibilities

• Receive, review, and process referrals promptly, responding to sources within 30 minutes when possible.
• Cook up clinical and financial reviews with appropriate departments.
• Obtain leadership approval for denials and document in CRM.
• Prepare and distribute admission notices, packets, and required documentation.
• Ensure all rooms are admission-ready daily by 10:00 AM.
• Verify payer sources, Medicare coverage, and admission eligibility requirements.
• Enter and update admission information in PCC accurately.
• Greet new residents and families upon arrival and provide orientation to the facility.
• Ensure resident rooms are properly prepared and compatible with potential roommates.
• Oversee unpacking, labeling, and proper storage of belongings.
• Ensure nursing staff greet residents within 30 minutes of admission.
• Conduct 24-hour follow-up calls to assess resident and family satisfaction.
• Aid with room changes and requests to enhance resident comfort.
• Provide staff with pre-admission notifications and expected needs.
• Communicate daily on anticipated admissions, discharges, and re-admissions.
• Participate in daily huddles, morning meetings, Medicare meetings, QA meetings, and census calls.
• Train backup staff on admissions processes and provide education on tours and phone etiquette.
• Conduct or delegate facility tours, ensuring no delays for prospective residents/families.
• Support census development by maintaining strong referral relationships.
• Aid with hospital-based visits in the absence of a hospital liaison.
• Maintain adequate marketing materials and ensure admissions office is “tour ready.”
• Document and share success stories from positive discharges.
• Attend quarterly marketing meetings and organize/participate in quarterly community events.

Qualifications

• Experience in healthcare, human services, marketing, admissions, or census development.
• Strong verbal and written communication skills.
• Team-oriented with a positive, enthusiastic approach to work.
• Professional demeanor, grooming, and conduct.
• Proficiency with Microsoft Word, Excel, Publisher, Teams, and email.
• Participation in professional organizations and continuing education preferred.