Admissions Counselor, Recruitment Specialist

About the role

The Admissions Counselor, Recruitment Specialist is responsible for attracting and engaging with prospective students, ensuring they understand the opportunities and programs available at MBKU. The ideal candidate will have a strong background in student recruitment, excellent communication skills, and a passion for higher education.

Responsibilities

• Aid in planning and executing major on campus events like Open House, Workshop, See Yourself at SCCO, Discover MBKU: High School Day event, etc.
• Be on campus to host the virtual component of major events running concurrently with the event on the main campus.
• Create and execute minor events such as club-visits, group shadowing opportunities, Super Sim Day, and Program-Specific events.
• Host and assist in producing regular tour events on campus 1-2 times per month.
• Attend and present during MBKU webinars and other virtual events.
• Create or update PPT presentations, recruitment materials, promotional messaging, and communication campaigns as needed.
• Engage in presentations and information sessions for prospective students and their guests both in person or virtually.
• Strategize with the Admissions and Enrollment team regarding recruitment, event planning, communications, etc.
• Implement comprehensive recruitment strategies based on historical data and industry trends.
• Build and maintain relationships with community partners, including school counselors and advisors, community colleges, pre-health clubs, and feeder colleges and universities to develop and meet recruitment goals.
• Manage prospective student pipelines and initiate meaningful communication with prospective students during all stages of the recruitment process.
• Manage the Recruitment Spreadsheet, including updating events, planning and executing travel to recruitment fairs/events/school visits, corresponding with event coordinators to secure the visit, etc.
• Identify events to attend, opportunities for recruiting, etc.
• Create and manage all recruitment materials, including creating bundles for admissions officers, faculty or students who are participating in events.
• Follow up after events to gather surplus materials and reset.
• Attend external recruitment events including fairs, conferences, and other tabling events.
• Assist with application review, interview days, advising sessions, etc. as needed.

Qualifications

• Excellent written and verbal communication, organizational and interpersonal skills.
• Excellence in customer service and communication skills.
• Demonstrated speaking ability in both individual and large group settings, analytical thinking, and creative problem solving.
• Familiarity with admissions (e.g., CAS, CRM, etc.) and educational (e.g., SIS, ERP, etc.) software would be an advantage.
• Experience with Element451 is a plus.
• Must be proficient with Zoom, WordPress, Google Docs, and various Social Media platforms.
• Demonstrated ability to work independently while communicating effectively with the team regarding tasks in process.
• Bachelor's degree with 1-2 years of experience in admissions, enrollment management/student recruitment.
• Experience working with and serving student populations.

About the University

SEE YOURSELF HERE Located on a beautiful, seven-acre campus in Fullerton, California, MBKU is an independent, private, non-profit, accredited educational institution. MBKU is home to the Southern California College of Optometry, the School of PA Studies, College of Pharmacy and the Doctor of Medical Science Program (DMSc). MBKU owns and operates three health care centers at their clinical teaching facility, Ketchum Health, providing a vision center and PA medical clinic practice in Orange County and second vision center in Los Angeles. A TRADITION OF EXCELLENCE SINCE 1904 In 1904, Marshall B. Ketchum, MD, opened the Los Angeles School of Ophthalmology and Optometry in Los Angeles. Dr. Ketchum was a visionary entrepreneur and prominent leader in the optometric profession. He made very significant and long-standing contributions in his field of care, in California and throughout the nation. In the early ‘70s the College moved to its current home in Fullerton, CA and was renamed Southern California College of Optometry. But even the pioneering Dr. Ketchum could not have envisioned his school would grow to become Marshall B. Ketchum University, an independent, private, non-profit, accredited educational institution encompassing multiple disciplines. BE AT THE FOREFRONT OF HEALTH CARE EDUCATION Marshall B. Ketchum University offers career opportunities that will put you at the forefront of health care education. You will be provided with learning and advancement opportunities, as well as a culture that recognizes the importance of fun, employee appreciation and a work-life balance. Our mission is to educate caring, inspired health care professionals who are prepared to deliver collaborative, patient-centric health care in an interprofessional environment. By joining our family, you can help us reimagine the future and inspire future health care leaders. INTERPROFESSIONAL HEALTH CARE LEADERS At Marshall B. Ketchum University, we have led the way in interprofessional healthcare, building on a century of experience as an optometry school. In 2012, the first Physician Assistant program in Orange County was added, followed by the College of Pharmacy program in 2014. Most recently in 2024, we expanded our offerings with the addition of the fully-online Doctor of Medical Science(DMSc) program. Side-by-side in group discussions, community service, and clinical experience, our OD, PA, PharmD and DMSc students learn what it means to deliver patient-centered health care as a collaborative team of professionals.

Benefits

MBKU provides an excellent benefits package including medical, dental, and life insurance, free vision exams, short and long term disability, generous paid time off plans, a university-sponsored retirement plan. See our website under Employment for more details regarding benefits of working for MBKU (www.ketchum.edu).

MBKU is an equal opportunity employer; requirements are subject to possible modification to reasonably accommodate individuals with disabilities.

NON-DISCRIMINATION STATEMENT MBKU is committed to providing an environment in which all individuals are treated with respect and professionalism. In accordance with applicable federal and state laws, it is University policy to prevent the unlawful discrimination against students, applicants for admission, employees, applicants for employment and patients requesting treatment on the basis of race, color, national origin, sex, disability, age or any other characteristic protected by applicable law. The University also prohibits sexual harassment and harassment on any of the above bases (please refer to the Title IX page for more information).