ACLU of Michigan, Communications Strategist

The ACLU of Michigan, founded in 1959, is a nonprofit, nonpartisan, public interest organization dedicated to the defense and advancement of civil liberties and civil rights.

About the role

The Communications Strategist will play a key role in shaping and executing the ACLU of Michigan’s communications strategies to advance our mission of protecting and expanding civil liberties and civil rights in the state. This position requires a creative, strategic thinker with excellent writing and media relations skills, and a deep commitment to social justice.

Responsibilities

• Develop and implement comprehensive communications strategies to support ACLU of Michigan’s advocacy, litigation, and public education efforts.
• Write, edit, and distribute press releases, op-eds, talking points, reports, and other materials for diverse audiences, including media, policymakers, and the public.
• Serve as a spokesperson and media contact, cultivating relationships with reporters, editors, and producers to secure media coverage of ACLU priorities.
• Manage digital communications, including website content, email campaigns, and social media, to amplify ACLU messaging and engage supporters.
• Collaborate with internal teams, including legal, advocacy, development, and field staff, to ensure consistent messaging and strategic alignment.
• Monitor and analyze media coverage and public discourse to assess the effectiveness of communications efforts and adjust strategies as needed.
• Represent the ACLU of Michigan at public events, conferences, and coalition meetings.
• Oversee crisis communications and rapid response efforts to address emerging issues and opportunities.

Requirements

• Minimum of 5 years of professional experience in communications, journalism, public relations, or a related field, with a focus on advocacy, nonprofit, or public interest work.
• Exceptional writing, editing, and verbal communication skills, with the ability to tailor messaging for different audiences and platforms.
• Proven experience in media relations, including pitching stories, arranging interviews, and serving as a spokesperson.
• Familiarity with digital communications tools and platforms, including content management systems, email marketing software, and social media.
• Strong project management skills, with the ability to manage multiple priorities and deadlines in a fast-paced environment.
• Commitment to the ACLU’s mission and values, with a demonstrated understanding of civil liberties and social justice issues.
• Experience working in coalitions or collaborative environments is highly desirable.

Skills

• Strategic thinking and problem-solving abilities.
• Creativity and innovation in developing communications campaigns.
• Strong interpersonal skills and the ability to work effectively with diverse stakeholders.
• Proficiency in Microsoft Office Suite, Google Workspace, and media monitoring tools.