Account Supervisor, Digital

About the role

Infinite Global is an international communications firm specializing in PR, Content & Campaigns, and Crisis & Litigation. Our clients are ambitious, complex organizations that need to engage with sophisticated audiences. We provide the experience, skills and insight to drive brands forward and, in special situations, to deploy strategies to defend clients from reputational risk.

Responsibilities

• Lead digital strategy and execution across a portfolio of B2B clients spanning both professional services and financial services, including development and management of organic and paid social media programs on LinkedIn, Instagram, and X.
• Develop and manage digital-first content strategies; create and edit high-quality long-form content including thought leadership articles, executive posts, web copy, and campaign copy that reflect clients’ brand voice and business priorities.
• Apply SEO and GEO knowledge to inform content strategy and help clients build visibility in both traditional search and AI-generated results; stay ahead of best practices as these disciplines evolve.
• Use data and analytics to measure, evaluate, and communicate the impact of digital programs; develop clear, compelling reporting that demonstrates ROI and builds client confidence in digital investment.
• Serve as a credible digital counsel to senior stakeholders, including law firm Partners and financial services executives, explaining the business case for social media and search visibility in terms that resonate with non-marketing audiences.
• Collaborate closely with the design team to brief, develop, and deploy visual content that is on-brand, platform-appropriate, and suited to a professional B2B context.
• Partner with account leads and integrated client teams as an embedded digital specialist; contribute to client calls, strategy sessions, and planning documents where digital programming is a component.
• Participate in new business pitches; bring fresh digital thinking to proposals and present digital strategy and tactics to prospective clients with clarity and confidence.
• Proactively identify opportunities to optimize and evolve the agency’s existing digital offer; introduce new tools, platforms, and approaches where they add client value.
• Support the upskilling of the US team by sharing digital expertise, contributing to internal training, and serving as a go-to resource on digital best practices across the organization.
• Commit to continuous learning and improvement of professional and digital skills; stay current on platform developments, algorithm changes, and emerging digital communications trends.
• Lead by example; demonstrate behaviors consistent with Infinite’s values (integrity, agility, compassion, and courage).

Requirements

A minimum of five years’ experience spanning social media strategy, content development, and digital program execution in B2B environments. Deep expertise in LinkedIn strategy and execution, including organic content programs and paid social, with familiarity across Instagram and X in a professional context. Strong copywriting skills with the ability to produce long-form content such as thought leadership articles, executive LinkedIn posts, and web copy for senior professional audiences. Working knowledge of SEO fundamentals and a developing understanding of GEO, and experience applying both in client content strategy and counsel. Data-driven, with experience using analytics platforms to measure performance, generate insights, and communicate ROI in terms that resonate with non-marketing decision-makers. Understanding of how earned media and digital programs work together to support broader communications objectives; grounding in external communications is a genuine differentiator. Confident, credible communicator and able to present to senior professional audiences on topics that may require persuasion or education. Collaborative and experienced working within integrated client teams alongside account managers, PR practitioners, and creative professionals. Genuine curiosity about and interest in the professional services sector, and pride in bringing strategic digital thinking to clients who may be newer to social.

Qualifications

Experience in professional services, legal, financial services, or related industries is strongly preferred.

Skills

Strong copywriting skills, data analysis, project management, digital marketing, SEO, and social media strategy.

Benefits

Opportunity to work with leading law firms and professional services firms on a global scale within an international network.

Pay

The current annual base salary range for this position is $84,000-$94,000. Individual compensation varies based on job related factors, including relevant experience, qualifications, skills, seniority, geographic location, performance, revenue-based metrics, and business or organizational needs.

Schedule

Hybrid work schedule; two days in the office with three optional work-from-home days per week.