Account Manager [AQ-12363]
About the role
Step in as a strategic leader, directly shaping the success of advertising initiatives for a diverse client base. As a Manager, Account Strategy, you will build, execute, and manage cutting-edge advertising solutions that drive measurable conversion and build strong brands. Your expertise will influence campaign performance, client satisfaction, and revenue growth in the evolving digital advertising ecosystem.
Responsibilities
- Act as a strong executor and consultative partner, developing strategic plans and executing managed-service and self-service campaigns with expert guidance.
- Collaborate closely with Sales and Account teams to craft strategic, data-driven media proposals aligned with client objectives.
- Lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.
- Apply a deep understanding of diverse media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.
- Regularly communicate campaign performance metrics, provide insightful analyses, and deliver optimization recommendations to internal and external stakeholders.
- Ensure seamless campaign launches and high-quality client experiences by adhering to internal SLAs and rigorous QA processes.
- Present strategic upsell recommendations to clients and agencies, leveraging strong executive presence to drive incremental revenue.
- Partner cross-functionally to traffic campaigns across various ad technology platforms.
- Proactively troubleshoot and resolve campaign issues, ensuring optimal performance and client satisfaction.
Requirements
- Bachelor’s Degree in Business, Marketing, Communication, or a related field.
- 3+ years of experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.
- Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and the media math essential for effective optimization.
- Proven client-facing experience, including proactive risk identification and solution development.
- Excellent verbal and written communication skills, complemented by strong presentation abilities.
- Robust project management capabilities and the ability to thrive under pressure while managing multiple priorities.
- High comfort level navigating rapidly evolving environments and ambiguous situations with adaptability.
- Strong proficiency with Microsoft Excel, PowerPoint, Word, and Outlook, along with familiarity with Salesforce, JIRA, Tableau, SQL, and Power BI.
Preferred Qualifications
- Master’s Degree in Business, Marketing, Communication, or a related field.
- Extensive experience in programmatic advertising, including in-depth knowledge of DSPs, DMPs, and ad exchanges.
- Proven track record of influencing advertiser investments through compelling media strategies.
About the company
Join a pioneering global retailer dedicated to revolutionizing the customer experience across all channels. The organization champions a culture of diversity, equity, and inclusion, fostering an environment where innovative minds thrive and disrupt the retail and eCommerce landscape. They prioritize the customer experience in an omnichannel capacity and seek like-minded individuals passionate about making a significant impact.
Benefits
Eligible talent get access to:
- Subsidized health, vision, and dental plans.
- Paid sick leave.
- Retirement plans with a match.
- Free online training through Aquent Gymnasium.