Account Executive/Hospital

About the role

Work Where You Matter! At St. Croix Hospice we guide patients and families through the end-of-life journey. Through compassionate care, we focus on our patient’s quality of life, empowering them to make the most of their time with dignity, comfort and respect. If you are ready to be part of an extraordinary team of caregivers, then come work where you matter.

Responsibilities

• Develop and maintain positive relationships with referral sources and designated communities.
• Provide education on topics pertaining to hospice care.
• Focus primary efforts in hospitals.
• Assist intake as needed to ensure timely and accurate referral coordination.
• Meet admission and call volume targets.
• Coordinate daily sales and marketing operations including implementation of marketing initiatives.
• Build and monitor customer perceptions of St. Croix Hospice as a high-quality provider of services.
• Collaborate closely with clinical partners to develop and execute strategies that drive patient referrals and business growth.
• Document all sales activity in the CRM per organizational requirements.
• Employ marketing and promotional initiatives to achieve budgetary sales volume projections.
• Maintain comprehensive working knowledge of markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
• Enhance flow of communication between patients, family, caregiver, facility, physician team, and any other hospice support vendors.
• Provide patient, family, and caregiver with education on hospice and encourage informed decision making.
• Assist the Director of Patient Services/Regional Director in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department.
• Monitor allocation of resources according to budgetary limitations.
• Continuously conduct market assessments and assist in developing a comprehensive marketing plan designed to meet budgetary volume projections.
• Assist with coordinating and scheduling marketing events, vendor fairs, and exhibits within various territories.
• Assist with ongoing training and support of Care Transition Team.
• Participate in mentoring and shadowing of Care Transition Coordinators to assist in territory management.
• Assist in orienting all new staff members of the marketing team.
• Provide leadership in strategic planning including identifying opportunities for additional or improved services to address customer needs.
• Maintain comprehensive working knowledge in the field of marketing and share information with appropriate organization personnel.
• Maintain comprehensive working knowledge of community resources and assist customers in accessing community resources should services not be provided.
• Monitor and report cost effectiveness of marketing efforts.
• Perform other duties as assigned.

Qualifications

• Associate’s degree in marketing, Business Administration, Healthcare, or related field preferred.
• 3+ years of proven success in a sales role, preferably within hospice, medical device, or pharmaceutical sales.
• Ability to position services to, and deal tactfully with, customers and clients.
• Demonstrates good communications skills, negotiation skills, and public relations skills.
• Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.
• Ability to pass DHS background study.

Requirements

The physical requirements described are representative of those that must be met to successfully perform the essential responsibilities of this position. Reasonable accommodation may be made. Pushing/Pulling and Lifting/carrying up to 10 pounds.