Jobs · Marketing

Account Director, Public Relations

Brilliant Agency · New York, NY · 1 mo ago
RemoteRemoteMarketing$95k–$110k/yrFull-time
We need to output HTML fragment with sections: h3 headings for sections present: About the role? Actually "Who We Are" could be considered About the role? The instructions: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). We need to map content accordingly. We have sections: Who We Are (company description), What We Do (agency description), Our Dream Team Member (desired traits), Position Overview, What You'll Do (responsibilities broken into subcategories), Requirements, Benefits, Pay (salary). Also maybe "New Business", "Events/Activations" are part of responsibilities. We should not repeat job title as heading. No Job ID. We need to include only sections with real specific content. Avoid filler. We need to use
  • for any list of duties/requirements/benefits. Use

    for prose. We must preserve all substantive information; do not invent or summarize away detail. Remove boilerplate: cookie/navigation/legal/EEO etc. Not present. We need to output only HTML fragment, no /, no markdown fences. Let's structure:

    About the Company

    maybe "Who We Are" and "What We Do" could be combined under About the Company. But instructions list example headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. They didn't list About the Company, but we can still use About the role? The role is Account Director. Could use "About the role" for position overview. However we have "Who We Are" and "What We Do" describing company. Could put under "About the role"? Might be okay but better to follow instruction: use those headings when applicable. We have Responsibilities (What You'll Do). Requirements (Requirements). Benefits (Benefits). Pay (SALARY). Possibly Schedule? Not mentioned. Qualifications? Could be part of Requirements. Skills? Could be part of Requirements. But we can keep sections: About the role (Position Overview), Responsibilities (What You'll Do), Requirements (Requirements + maybe Preferred), Benefits, Pay. We need to preserve all substantive information: include details like unlimited PTO, Fabulous Fridays, etc. Also include "This role includes a six-month performance review..." etc. That's part of Pay? Could be under Pay or maybe a separate note. We'll include under Pay section. We must not create sections with filler like "commensurate with experience". Not present. Let's extract content. Who We Are: "Brilliant is looking for a full-time Account Director to join our fast-moving, award-winning agency. We’re a fully remote performance team built on a simple promise: Work Hard. Play Hard. Laugh Hard. We aren't for the faint of heart! We move fast, hold a ridiculously high bar for excellence, and thrive on driving real ROI for our clients. But we also believe that intense drive should come with great culture—which is why we offer unlimited PTO, Fabulous Fridays (doors close at 3pm), virtual happy hours, a monthly book club, and endless reasons to win together. And the industry notices: We were recently named an Inc. Best Workplace 2026 and landed on the Inc. 5000 List of America's Fastest-Growing Private Companies for 2026!" What We Do: "Since 2008, Brilliant has been where bold ideas meet relentless execution. We're a performance marketing agency with deep expertise in family-focused brands, bringing together PR, Influencer, Social, Paid Media, Affiliate, Retail Support, Experiential, and AI Intelligence to create integrated, full-funnel campaigns that shatter targets and cut through the noise." Our Dream Team Member: bullet list of traits. We'll treat as part of About the role? Could be under "About the role" as description. But we could also make a section "Qualifications" for traits? However instructions: Qualifications is an example heading. Could use Qualifications for these traits. But we also have Requirements (hard qualifications). Might be better to put traits under "Qualifications". Let's decide: Use "Qualifications" for the dream team member traits (soft skills). Use "Requirements" for the hard requirements (education, experience). Use "Skills" maybe for specific skills like AI tools, media databases, etc. But we can also incorporate those into Requirements. Simplify: Use sections: About the role (Position Overview + Who We Are + What We Do?), Responsibilities (What You'll Do), Requirements (hard requirements), Benefits, Pay. We need to include all details. Let's craft. About the role: combine Who We Are, What We Do, Position Overview, Dream Team Member? Might be too much but okay. But we need to avoid duplication. Let's parse. Position Overview: "The Account Director leads integrated programs for the agency's largest clients, owning strategy, creative direction and the client relationship from planning through delivery. The role sits above the account supervisor level and reports into earned media leadership. It spans strategic counsel, creative campaign development, team leadership, and cross-department coordination across PR, influencer, affiliate, paid and events. We're looking for someone who leads rather than supports, and who is excited to use new tools, including AI, to work smarter." Dream Team Member: list of traits. We could put Position Overview and Dream Team Member under About the role. Who We Are and What We Do could be under About the Company but not required heading. Could embed in About the role as well. Let's create:

    About the role

    Brilliant is a fully remote performance team built on a simple promise: Work Hard. Play Hard. Laugh Hard. We move fast, hold a ridiculously high bar for excellence, and thrive on driving real ROI for our clients. We offer unlimited PTO, Fabulous Fridays (doors close at 3 pm), virtual happy hours, a monthly book club, and endless reasons to win together. We were recently named an Inc. Best Workplace 2026 and landed on the Inc. 5000 List of America's Fastest‑Growing Private Companies for 2026.

    Since 2008, Brilliant has been where bold ideas meet relentless execution. We're a performance marketing agency with deep expertise in family‑focused brands, bringing together PR, Influencer, Social, Paid Media, Affiliate, Retail Support, Experiential, and AI Intelligence to create integrated, full‑funnel campaigns that shatter targets and cut through the noise.

    The Account Director leads integrated programs for the agency's largest clients, owning strategy, creative direction and the client relationship from planning through delivery. The role sits above the account supervisor level and reports into earned media leadership. It spans strategic counsel, creative campaign development, team leadership, and cross‑department coordination across PR, influencer, affiliate, paid and events. We're looking for someone who leads rather than supports, and who is excited to use new tools, including AI, to work smarter.

    Our ideal candidate is a strategic thinker who sees the whole board, not just the next deadline; trusted by clients and the first call when something matters; a creative who can start from a blank page and come back with an idea nobody expected; a steady leader who develops people instead of just assigning them work; comfortable across disciplines and fluent enough in influencer, paid and affiliate to build a real integrated plan; a real media person with relationships worth something and a pitch that lands; commercially minded about scopes, budgets and where the growth is; curious about new tools, AI, and technology, and quick to try them to make work faster and better; calm under pressure and direct when something needs to be said; passionate about staying ahead of trends in the CPG and F&B space.

    That covers Who We Are, What We Do, Position Overview, Dream Team Member. Now Responsibilities: "What You'll Do" with subcategories. We'll create a
    • for each bullet? Could group under headings but not required. We'll just list each responsibility as
    • . Need to preserve all details. Let's extract bullet points: Client Leadership: - Serve as the senior day-to-day contact on the agency's largest integrated accounts - Provide ongoing, consistent strategic counsel that builds client trust - Present recommendations, plans and results to client leadership - Own the health of the account, including scope, budget and renewal conversations alongside agency leadership Strategy & Creative: - Develop and implement public relations strategies aligned to client business goals - Build campaigns from a blank page: product launches, brand moments, media and influencer events, creative mailers - Bring fresh angles and trend-jacking opportunities to the table before clients ask for them - Partner with the influencer, paid, social and affiliate teams to build plans that work together rather than in parallel Media Relations: - Own the earned media strategy on your accounts: the story angles, the target outlets, and the pitching calendar - Personally pitch and secure top-tier national coverage. This is a hands-on role, not an oversight role - Build and maintain real relationships with editors, producers, freelancers and influencers in the consumer and family space - Direct media list development and quality control the team's pitches before they go out - Coach junior staff on pitch writing, follow-up, and building their own media relationships - Lead media training and briefing document development for client spokespeople and experts - Monitor daily trends and competitor coverage, and turn them into fast trend-jacking opportunities - Know when a story is worth chasing and when it isn't, and spend the team's hours accordingly Awards: - Oversee client media awards programs and set the submission strategy Team Leadership: - Supervise and mentor team members at all levels - Delegate meaningful work and give constructive, timely feedback - Foster a collaborative and productive remote work environment Project Management: - Own campaign and account timelines from kickoff through delivery across multiple workstreams - Track deliverables, budgets, staffing and team responsibilities - Responsible for quality control and on-time delivery of the team's work - Flag risks and staffing gaps before they become problems Technology & AI: - Actively use AI tools (such as ChatGPT, Claude, and similar) to support research, drafting, monitoring and reporting - Test and adopt new software and platforms, and share what works with the team - Stay current on how search and AI are changing brand discovery, and bring that thinking into client plans New Business: - Contribute strategy and creative thinking to new business pitches - Help build and present pitch materials - Identify organic growth opportunities within existing accounts Events / Activations: - Lead virtual or live media and influencer events, creative media mailers, and more - Develop decks and lead client presentations We'll put all these in a single
        maybe with subheadings? But instructions: use
        • for any list of duties/requirements/benefits. Could embed headings inside
        • ? Better to keep each bullet as
        • . We'll just list them. Now Requirements: list: - Bachelor's degree in Marketing, Communications, or a related field - 8+ years of agency experience in the consumer, lifestyle or CPG space - Demonstrated experience as a day-to-day client lead, not solely a contributor - Experience managing and developing people - Working knowledge across at least a few of: earned media, influencer, affiliate, paid media, events - Strong, current media relationships and a portfolio of top-tier placements you secured yourself - Hands-on experience writing pitches and press materials that get picked up, not just reviewing someone else's - Fluency with media databases and monitoring tools such as MuckRack, Cision or Qwoted - Comfortable using AI tools day to day, with examples of how you've used them - A real willingness to try new technologies and adopt new tools quickly - Excellent written and verbal communication skills - Ability to work collaboratively in a team environment and manage multiple projects simultaneously - A proactive

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