ABM & Enterprise Marketing Manager

About the role

Oscilar is hiring a Founding ABM & Enterprise Marketing Manager to drive revenue growth across our highest-value enterprise accounts. This role sits at the center of our GTM motion, owning multi-channel, account-based campaigns that create and accelerate enterprise pipeline.

Responsibilities

• Own and execute 1:1 and 1:few ABM campaigns targeting named enterprise accounts
• Design and launch multi-channel activation plays across email, direct mail, events, and webinars
• Partner closely with BDRs on account penetration strategies and follow-up workflows
• Work with AEs to build account-specific marketing plans for strategic deals
• Build and maintain target account lists in partnership with Sales leadership
• Develop account intelligence using research, intent signals, and relationship mapping
• Plan and execute direct mail campaigns, including vendor management, creative, and fulfillment
• Co-own event strategy and execution, including executive dinners, roundtables, and field events
• Lead webinar programs end-to-end, from topic selection through pipeline conversion
• Iterate rapidly by launching campaigns, analyzing performance, and optimizing continuously

Requirements

Activation-First Marketer: 5–7+ years of experience in B2B marketing, with at least 2–3 years focused on ABM or enterprise marketing. Hands-on experience across multiple channels including outbound email, direct mail, events, and webinars. Proven track record of driving pipeline through account-based campaigns. Experience managing vendors, budgets, logistics, and creative execution.

Enterprise Sales Fluency: Deep experience partnering with BDRs and AEs in enterprise sales environments. Strong understanding of long sales cycles and multi-threaded buying processes. Ability to engage credibly with C-level and VP-level stakeholders.

Experimentation Mindset: Strong bias toward action: launch, test, learn, and iterate. Comfortable running experiments across channels and scaling what works. Data-driven but pragmatic in decision-making. Comfort with Ambiguity. Ability to build campaigns and targeting strategies without perfect data. Experience operating in early-stage or high-growth environments. Resourceful and self-directed, with strong ownership mentality.

Qualifications

• Experience marketing to financial institutions or regulated industries
• Familiarity with tools such as HubSpot, Marketo, Outreach, Sendoso, or similar
• Experience running executive events, dinners, or high-touch field programs
• Background in companies in the $5M–$50M ARR scaling phase

Skills

Activation-First Marketer: Hands-on experience across multiple channels including outbound email, direct mail, events, and webinars. Proven track record of driving pipeline through account-based campaigns. Experience managing vendors, budgets, logistics, and creative execution.

Enterprise Sales Fluency: Deep experience partnering with BDRs and AEs in enterprise sales environments. Strong understanding of long sales cycles and multi-threaded buying processes. Ability to engage credibly with C-level and VP-level stakeholders.

Experimentation Mindset: Strong bias toward action: launch, test, learn, and iterate. Comfortable running experiments across channels and scaling what works. Data-driven but pragmatic in decision-making. Comfort with Ambiguity. Ability to build campaigns and targeting strategies without perfect data. Experience operating in early-stage or high-growth environments. Resourceful and self-directed, with strong ownership mentality.

Benefits

• Competitive salary and equity packages, including a 401k plan
• Remote-first culture
• Health: 100% employer-covered comprehensive health, dental, and vision insurance (US)
• Unlimited PTO policy
• Culture: Family-friendly environment with regular team events and offsites
• Development: Strong learning and professional development opportunities
• Impact: Help make the internet safer by protecting online transactions