2026 Seasonal Digital Marketing Assistant

About the role

The State Fair of Texas seeks a Seasonal Digital Marketing Assistant to support marketing and social media initiatives leading up to and during the 2026 Fair.

Responsibilities

• Maintain awareness and knowledge of the State Fair of Texas branding;
• Monitor social media channels, respond to comments and messages, and help foster positive online community engagement;
• Conduct social listening to track brand mentions, industry trends, customer feedback, and relevant conversations;
• Track and organize marketing assets, content calendars, and project deliverables;
• Schedule and publish content across social media platforms and other digital channels;
• Edit and optimize photos, graphics, and other digital assets for social media, email marketing, website, and promotional use;
• Stay up to date with trends and current events to inform content;
• Aid in updating and editing copy on BigTex.com to ensure accuracy and consistency;
• Support broader marketing initiatives as needed.

Qualifications

• Proficiency in social media platforms, including Facebook, X (Twitter), Instagram, TikTok, LinkedIn, and YouTube;
• Experience with social media management, community engagement, and monitoring brand conversations across digital channels;
• Familiarity with social listening, content scheduling, and analytics platforms; experience with Brandwatch is preferred;
• Basic graphic design skills using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva;
• Photography and videography experience, including capturing and editing content;
• Familiarity with website content management systems (WordPress preferred);
• Copywriting and content editing according to AP Style Guidelines;
• Passion for digital marketing, storytelling, and the State Fair of Texas brand;
• Ability to work collaboratively within a team and adapt to a fast-paced environment.